Sophie Housey Portfolio

Sophie

housey

Online Portfolio

2024

Hello, I'm Sophie Anne Housey, a graduate of the University of Michigan with a Bachelor of Arts degree from the School of Kinesiology, specializing in Sport Management and Marketing.

About

Former Student-Athlete

In 2020, amidst the challenges of the Covid-19 pandemic and university lockdowns, I began my journey at the University of Michigan. Despite these obstacles, I persevered and achieved significant accolades in swimming:

Named All-American by CSCAA (2021) for the 400-yard Freestyle Relay.
Earned two-time CSCAA All-America Honorable Mention (2021) for the 200-yard Freestyle and 800-yard Freestyle Relay.
Big Ten Champion (2021) for the 800-yard Freestyle Relay.
Received the U of M Club of Greater Detroit Women's Swimming Scholarship, a prestigious award granted by the Detroit Swimming Scholarship Committee and Michigan Athletic Director Warde Manuel following the 2020-2021 season.
Recognized among the top 10% of over 10,000 Division I student-athletes in the Big Ten Conference, achieving All-Academic Honors from 2020 to 2022.

Competing at the Division I level during my collegiate career provided me with invaluable experiences that cultivated my understanding of excellence, leadership, and gratitude.

Skills

Detroit Thrive, Valiant Management Group & Champions Circle™ and Premier Group Associates

Throughout my entire collegiate career, I have worked with numerous companies. My experiences with Detroit Thrive, Valiant Management Group, and Premier Group Associates have equipped me with a diverse skill set outside of my University classes, including:

Project management: Leading and overseeing projects from planning to execution, with proficiency in pitching creative ideas.

Project planning and development: Strategically planning timelines and bringing projects from concept to reality, ensuring their success.

Photography and videography: Capturing and editing visuals to enhance brand image.

Adobe Photoshop: Expertise in graphic design and editing.

Microsoft Excel: Analyzing data and creating spreadsheets for various purposes.

Canva: Designing slide pitch decks and other visual materials.

Merchandise development: Collaborating on the creation and marketing of products.

Name, image, and likeness (NIL) endeavors: Engaging in activities related to athlete branding and marketing.

Social media management: Developing and implementing social media strategies to increase brand visibility and engagement.

Content creation: Creating engaging content for social media platforms and other digital channels.

Community outreach: Engaging with and serving the community to address needs and raise awareness.

Event planning: Planning and coordinating events to promote brands and engage with audiences.

Market research: Conducting research to understand market trends and consumer behavior, informing strategic decisions.

Monday.com: Proficient in leveraging Monday.com, a versatile project management software, to enhance team collaboration and streamline task management, resulting in increased productivity across multiple platforms

My diverse experiences have not only enhanced my technical skills but also provided me with valuable insights into the sports management industry. In addition to these skills, my resume also outlines more insight into my professional work.

Champions Circle™

During my internship with Champions Circle™, I gained invaluable experience in project management, photography, event planning, and event management. I played a key role in campaign development, graphic design, content creation, budgeting, and promotion, sharpening my skills in marketing and brand promotion. Notably, I contributed to the success of The Jim Harbaugh Golf Outing by Champions Circle™, which raised over $1.5 million to support the University of Michigan football team and other name, image, and likeness initiatives. This event featured the auction of the "most experienced round of golf," as highlighted by Golf Digest, with the Jim Harbaugh x Tom Brady round of golf selling for $150,000.

Click this link to see the overview of the event.

Click this link for the Golf Digest article.

(press this picture for event video recap)

Pictured: University of Michigan President, Santa Ono, Head Football Coach, Jim Harbaugh, and Athletic Director, Warde Manuel

Champions Circle™ Projects

Champions Circle™ Golf Classic Flyer

Champions Circle X NFL Draft™

Above are projects I have worked on for Champions Circle™ (2023-2024).

Valiant Management Group

During my internship with Valiant Management Group, I gained invaluable experience collaborating with The M Den and other partners, developing a robust skill set in project management, brand partnerships, team leadership, and name, image, and likeness (NIL) initiatives. My role involved strategizing and executing campaigns to maximize student-athlete earning potential while ensuring compliance with University of Michigan standards. I sharpened my abilities in creative content creation, digital marketing, and partnership development, demonstrating my capacity to navigate complex sponsor relationships and projects effectively. Working closely with student-athletes, brands, and university stakeholders further enhanced my versatility and effectiveness in the sports management industry.

Click this link to see what Valiant Management Group does.

Valiant Management Group Project

Above is a pitch deck for Valiant Management Group x Hungry Howies I worked on (2023-2024).

Valiant Management Group Merchandise

Official University of Michigan Football Football Player Trading Cards

Univeristy of Michigan Football Player Handbook

Above are merchandise project decks for the MDen I have worked on (2023-2024).

Valiant Management Group Merchandise

Valiant Clothing Catalog

University of Michigan Football Trading Cards + Clothing

Above are merchandise project decks for the MDen I have worked on (2023-2024).

Adobe Photoshop

Above are Adobe Photoshop projects I have worked on for multiple University of Michigan brands (2023-2024).

Videography+ Editing

Above are videos I have edited for Valiant Management Group (2023-2024).

University of Michigan

Throughout my four years at the University of Michigan, I have diligently expanded my skills both inside and outside the classroom. Our program is dedicated to helping students succeed, and through these efforts, I have had the opportunity to create pitches for real-world companies, simulating actual business situations. This experience has enabled me to write formal papers and proposals for organizations such as the Sacramento Kings, Riot Fest, Chicago Blackhawks, CleanKonnect, and local brands.

In my junior and senior years, many of my classes became group project-based, providing valuable experience in coordinating and collaborating with diverse teams. This collaborative environment has developed my ability to work effectively with individuals from various backgrounds, further preparing me for real-world professional settings.

Paper Samples

Sacramento Kings' Relocation Proposal